At this very moment, the food and beverage industries are at a crossroads with the implementation of sugar taxes in 11 countries.
The companies in the industry can choose between innovating, evolution or adapt to the new market tendencies. Everyday consumers seek healthier alternatives to the products they enjoy every day.
Digestive health has been on the agenda for years. However, now thanks to the convergence of a series of lifestyle and market trends, digestive health has moved from being a medically-driven one in a growing number of consumers' minds.
One of the most talked about issues of the past year has been sugar taxes, awakening the need for alternative and natural sweeteners and seeing promising innovation in formulations.
The debate around sugar reduction is entering a new stage, with sugar taxes becoming a reality in a number of countries in 2017 and 2018, Australia included.
A sugar tax could lead to longer lives and reduced health costs if introduced with a philosophy encouraging healthier eating and living.
The new health policy concludes that taxing foods that are high in sugar, salt and saturated fats will save $3.4 billion in healthcare costs says an article published in the Public Library of Science.
The Australian Government should follow France, Mexico, the UK, and other countries in developing a policy for taxing and subsiding foods and drinks to improve public health and promote a healthy lifestyle so brands change formulas not just for finnancial reasons but for well-being too.
In the specific case of Mexico, the tax on sugary drinks appears to have successfully reduced sales and consumption. In Australia, foods like chocolate bars will cost about 10% more, while ice-cream, with a lot of sugar and fat, would rise as high as 65% cost.
Consumers’ quest to balance taste and health is putting sugar under pressure, right now consumers are balancing their calorie intake. Alternative sweeteners are part of the solution to finding a sweet balance.
For example, the number of launches that claim “sweetened with agave” quadrupled from 2014 to 2015. The amount of launches tracked in the first 10 months of 2016 has already exceeded 2015, showing the huge growth opportunity for this ingredient applications and positioning. That’s why Bestground can turn into the ideal allied for Australian producers, working together into finding the best sweet solutions for the consumers.
Consumers cut sugar but also artificial sweeteners, so reducing sugars meets clean label, that’s where natural sweeteners like agave syrup or tapioca syrup fit in reducing sugar taxes and engaging with health conscious buyers.
Several countries have implemented fiscal mechanisms with a view to improving the health of their populations. At the end of the day we should be concerned about providing the best products for our consumers that will guide them into a healthier life, wich is the starting point of all sugar tax proposals.
Beverages formulated with natural sweeteners will make an appearance in the US market in the next two to three years. The concerns about obesity and sugar intake have driven the interest in producing reduced sugar and diet drinks with natural sweeteners.
Fibre is an important dietary component associated with reduced risk of heart disease, diabetes, gastrointestinal disorders and some types of cancer. The health benefits of fibre are mainly due to its lack of digestion and absorption in the stomach and small intestine.
Results of new researches revealed that consumers in Europe have a strong interest in a healthier diet which means an opportunity for food manufacturers to satisfy consumer needs by developing healthier products with clear benefits.
Studies have revealed that the blue agave plant may be the source of a new sweetener that doesn't impact blood sugar levels or cause weight gain.
Recent research pinpointing sugar as the main culprit behind the obesity epidemic is fueling the current sugar reduction trend.
Since inception, Best Ground has institued scientific research for its products through a joint work with highly recognized universities, doctors specialized in fructans, worldwide renowned laboratories and in compliance with the most demanding certifications
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Research and development program